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Latest updates on soaps, detergents, cosmetics, hair care industry at 4th Emerging HPC Surfactants Markets
On 18-19 March, 2014, Dubai's Pullman Deira City Centre will host CMT's 4th Emerging HPC Surfactants Markets and provide a platform for focused discussions on "Riding on a New Wave of Demand Growth in Emerging Markets" honing on consumer behavior and HPC market trends in Turkey, India, the Middle East, Eastern Europe, Russia and Africa. The event will also examine key aspects of the HPC/ Surfactants industry – natural and synthetic raw materials for surfactant production, shale revolution and other drivers affecting EO Industry, sustainable and cost effective products, halal cosmetics & personal care markets, demand/supply projections, changing trends in soap industry and much more.

Delivering one of the key sessions at the event is Euromonitor International's research analysts – Ashley Batten and Fatemah Sherif who share details on 'Global Strategies for HPC Growth and Key Trends in Emerging Markets'. They will focus on – evolution of global HPC market and its impact on surfactants players, market potential for HPC sector in emerging countries and also review key markets' consumption and growth forecast while analyzing impact of consumer behavior on HPC products. This will be followed by a 'Brand Owner's Perspective on Surfactants in HPC Market and The Need for Sustainable and Cost-effective Products' by David Neub, CBD Manager Europe, P&G Chemicals Americas. He will explore – trends in emerging markets as well as the developed world, capacity expansion and P&G's commitment in sustainable growth as well as its plans for making South Africa a manufacturing hub. Giving an overview of 'Soap – A Changing Scenario' is Mr. Tanuj Roy, Managing Director, Evyap Asia Pte Ltd. who will delve into feedstock, changing consumer preferences, global scenario & trends as well as focus on the emerging markets.

As the name implies, the event will focus on the emerging markets for HPC and surfactants via these key country-focused sessions:

  1. Winning with Consumer Innovation in the Middle East – Mr. Chris Morrison, R&D Consumer Group Director, Reckitt Benckiser PLC (Global HQ)

  2. Market Potential of Halal Cosmetics & Personal Care Market in the Middle East – Ms. Deren ÖZTÜRK,Board Member, Mihri Istanbul, Deren Kimya San. Tic. A.S

  3. Tapping into Africa's Growing Home Care Market– Dr. Pieter Stroek, General Manager Innovation, PZ Cussons Nigeria Plc

  4. Cosmetics and Detergents Market in Poland and Middle Europe – Is Demand Back on Track? – (Dr.) Anna Oborska, Director General, Polish Association of Cosmetics and Home Care Products Producers

  5. India – The Evolving Consumer Base and Personal care Market Potential – (Dr.) Kiran Lohia, Founder and Dermatologist, COSMEDIC Skin Solutions

  6. Russia and CIS HPC Market and Latest Updates – Mr. Michael Shukov, General Manager, Solvay CIS

The agenda also includes detailed discussions on the home care market. A session on 'Trends and Growth of Turkish Home Care Market' by Mr. Kutluay Kabadayi, Plant Manager, Saruhan Kimya ve Temizlik Ürünleri San. Tic. A.S examines new market product developments, customer expectations, changing needs, home care product volumes and fast growing products year by year. In another paper on 'Alternative for Sulfates for Body Wash, Market Analysis and BASF Solutions', by Sevgi Senel-Guler, EMC Personal Care, Marketing Manager at BASF Turk Kimya San ve Tic. Ltd. Sti (HQ) explores key trends and options for body wash.

Delegates can also look forward to insights on 'Sustainability Megatrends and Solutions' by Vinayak Rupnar, Technical Service and Development Specialist at The Dow Chemical Company (Dow Chemical IMEA GmbH). In this session, he analyses the influence of sustainability megatrends in today's businesses and its impact on entire value chain from ingredient manufacturer to consumer while also focusing on Dow's commitment to provide value to customers and stakeholders, delivering solutions for customer needs and enhancing the quality of life of current and future generations. There are also sessions dedicated to 'Growth Outlook for Oleochemicals Market and Feedstocks Economics', 'EO and Derivatives Market Outlook', Anionic Surfactants Market and Applications' and 'LAB Market Outlook'.

The 2014 edition of the premier event is expected to be draw Presidents, Managing Directors, CEOs, Business Managers, Sales & Marketing Managers, Purchasing Managers, R&D Directors/Managers, Corporate Planners, Surfactants manufacturers, suppliers, traders, consumer product manufacturers, intermediate & feedstock suppliers, traders as well as associations, consulting firms, equipment & technology suppliers, banks & financial institutions.

For more details, http://www.cmtevents.com/main.aspx?ev=140302&pu=224928 or contact grace(at)cmtsp(dot)com.sg at + 656346 9147.

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